From now until November 27th, Sephora and Firmenich, the fragrance house, have staged a  4-D Scentsory exhibit in the Meatpacking District at 414 W 14th Street.  A $15 entrance fee is redeemable as a $15 SEPHORA gift card….

The SENSORIUM is described  as a multi-sensory, interactive fragrance exhibition that explores the emotion and instinct of scent through interactive experiences, film and 3-D art.

Visitors wind up at a fragrance bar and are given unidentified  fragrances.  First, the sniff test…do you like it or not?  Better yet, can you name the fragrance.   All the fragrances are grouped into categories such as Playful, Polished, Casual and Addictive.   Which led me to wonder ‘How are these fragrances grouped into ‘ flights’ or impressions…”

What impression do YOU give?

October 21, 2011